B2B Revenue & GTM Operators

We rebuild revenue from the data up.

Forecasts, pipeline, people, AI: everything in your revenue engine stands on your CRM data. We fix that foundation with you, then rebuild what runs on top of it. The first read of your CRM is free.

Everything in your revenue engine stands on your CRM data. We fix that foundation, then rebuild what runs on top of it. The first read is free.

Book your free diagnostic See how it works

We’ve built it before,
not just advised on it.

A CRO and a COO who bootstrapped a $20M ARR sales agency from zero, working hands-on inside hundreds of B2B companies. We saw data was the biggest issue keeping companies from reaching their full potential. So, we started AeolusGTM with one mission: to help good companies become great.

Built with you, from the data up.

Sam Feldotto Chase Demelio
Sam Feldotto & Chase Demelio
Co-founders · AeolusGTM
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$85M Client revenue created to date
1,000+ Sales reps, managers & VPs hired
150+ B2B companies served
35+ Clients acquired or exited
In good company
Acquired
Acquired
Acquired
Acquired
Sound familiar?

Four symptoms. One revenue foundation.

Forecast
Acme Corp
Value$248,000
Close DateAug 14, 2025
Forecast???

You ask for the forecast and get three answers.

Process
Intro emailSent
Follow-upSent
BumpNo reply
BreakupNo reply

The plays that once worked now get silence.

People
Jim HalpertPIP
Dwight SchruteOn-Track
Drew BernardOnboarding
Stanley HudsonTerminated

You keep hiring. The floor keeps turning over.

Pipeline
Working
Negotiate
Closed0 this week
Quota

Pipeline looks full. Nothing closes.

Every one of them traces back to
the data underneath.

Then AI tries to scale
on a broken foundation.

If your data isn’t ready for AI, it will only compound
the issues and create an even bigger mess.

Isometric Jenga tower with a hollow, leaning base rising into a clean stack capped by a gold block, where a small gold robot stands balancing as the tower tips gently to the left.
60%

of AI projects abandoned by 2026 for lack of AI-ready data.

45%

of CRM data isn’t AI-ready. 54% of teams deploy GenAI on it anyway.

Gartner, 2025 · Validity · State of CRM Data Management, 2025

Free CRM diagnostic

See what’s broken.
Know what to fix first.

A read-only connection and 30 automated checks across data quality, pipeline hygiene, workflows, freshness and ICP fit. Built on logic in native CRM apps, AI doesn’t touch your data. You get a detailed CRM Data Diagnostic within a few hours of connecting and we walk you through the findings live.

A read-only connection and 30 automated checks. AI doesn’t touch your data. You get a detailed, scored report within a few hours of connecting, walked through live.

  1. 01

    Complete your intake

    Five quick questions on how revenue runs today.

  2. 02

    Connect your CRM

    Read-only access. HubSpot and Salesforce connect instantly.

  3. 03

    Identify the gaps

    30 automated checks score your CRM data, 0 to 100.

  4. 04

    Compare against your ICP

    See where your data misses the market you actually sell to.

We walk you through every finding, live.

Book your free diagnostic

Read-only access · ~15 fields per record · encrypted at rest · auto-purged in ~30 days · revoke anytime

Read-only · encrypted at rest · revoke anytime

Case study · Arkestro

From 21 to 88
in nine weeks.

Arkestro brought us in for a Salesforce-to-HubSpot migration. We cleaned years of CRM history and rebuilt routing and reporting so sales and marketing finally worked from one set of numbers.

A Salesforce-to-HubSpot migration: we cleaned years of CRM history and rebuilt routing and reporting into one set of numbers.

$155k
annual subscription spend saved
2.7×
MQLs from the same campaigns, YoY

“A pivotal strategic partner in our growth.”

Stuart Gold · SVP Marketing, Arkestro
Diagnostic score21 → 88
Arkestro Revenue Foundation Score from week one to week nine The score rose from 21 in week one to 88 in week nine as migration, data cleanup, lead scoring and routing milestones were completed. 2188 W1W3W5W7W9
  1. W1 Connected and scored 21
  2. W3 Migration complete
  3. W5 Records restructured
  4. W7 Scoring and routing live
  5. W9 Re-scored 88

The diagnostic finds the problem.
We stay to fix it.

Every engagement runs on dated milestones and ends with a clean handoff. We don’t run your ads or your outbound; we build the systems your team, and your agencies, run on.

Dated milestones, clean handoff. We don’t run your ads or outbound; we build the systems your team runs on.

  1. Weeks 1–2

    Diagnostic

    A read-only scan, scored within hours of connecting and walked through live. You see what’s broken, and what it’s costing you.

  2. Weeks 2–8

    Foundation

    The data underneath, rebuilt record by record, until your team trusts every number in the system.

  3. Months 3–6

    Systems

    The engine on top: pipeline, dashboards, comp, automation, all built to fit how you actually sell.

  4. Handoff

    You own it

    Fully documented in your own instance, your team trained to run it. No retainer, no lock-in.

The evidence behind the work.

Featured report

The State of B2B Revenue 2026.

The full research behind this page: AI readiness, CRM data quality and pipeline benchmarks for 2026.

Download Free Report → CRM & Data

Your CRM is lying to you.

70% of CRMs have real accuracy issues, and contact data decays 22% a year. Here’s what it actually costs.

Read → Quota Attainment

Quota attainment collapsed to 43%.

Average B2B quota attainment fell nine points in a year. The crisis is structural, not a talent problem.

Read →

Read All Insight Articles

Questions before you connect.

What does the free CRM diagnostic include?
We configure a read-only connection and run 30 checks across data integrity, completeness, pipeline hygiene, reachability, field and workflow hygiene, freshness and ICP fit. You receive a detailed, scored CRM Data Diagnostic within a few hours of connecting and a live walkthrough of every finding. The report is yours whether or not you continue with us.
How long does the CRM diagnostic take?
Your CRM Data Diagnostic is ready within a few hours of connecting, and we walk you through every finding live. HubSpot and Salesforce connect immediately; connectors for other CRMs are stood up same-day.
Is our CRM data safe?
Read-only, always. We never write to your CRM, and the diagnostic runs on logic in native CRM apps, so AI never touches your data. We analyze a limited set of fields, encrypt the snapshot at rest, purge it automatically after approximately 30 days and let you revoke access at any time. A DPA is available.
Which CRM platforms do you support?
HubSpot and Salesforce are live today. On Pipedrive, Zoho, Close, Copper or another CRM, we stand up the read-only connector same-day as part of setup.
How much does a GTM or RevOps consultant cost?
Engagements are scoped to what your data actually needs, so cost tracks the size of the problem. Focused fixes for a smaller, contained data set typically start in the $10–20k range; full foundation rebuilds for mature orgs or large, complex CRM systems can run $100k+, with optional retainers for ongoing building. The only way to know which end you’re on is to look at the data; that’s what the free diagnostic is for. You get a straight number and timeline before any work begins, never open-ended hourly billing.
Do you replace our agency, RevOps hire, or fractional CFO?
No. We work alongside them. We fix the data layer their work is judged on: your agency keeps the campaigns, your finance team keeps the board pack, and both get cleaner inputs and credit for the results. You also work directly with the two of us from diagnostic through rebuild; we keep engagements few at a time on purpose.
What happens after the walkthrough?
You keep the report with no obligation to continue. If you want help fixing the findings, we scope the highest-impact foundation and systems work, set dated milestones and complete the work directly with your team.

Find out what your CRM
already knows.

Book your free diagnostic, or start with a 30-minute call. Either way, you get a straight read on where you stand and whether we’re the right fit.

Book your free diagnostic or start with a 30-minute call. Either way, you get a straight read on where you stand.

Book your free diagnostic
FreeRead-onlyReport within hoursNo pitch deck